Why Do People Buy Apple iPhones Despite Price Hikes?

Are you wondering why do people buy iPhones despite price hike? This article will list the top 5 reasons why people buy iPhones.

Apple has a crazy fan following, especially in developed countries where many prefer IOS over the Android operating system.

But many people do find it hard to answer why people buy Apple devices amid soaring prices that Apple seems to implement with every new model launch.

On the Android front, big brands like Samsung try to break into the premium section with their S series phones but somewhat fail to impact it.

So why does everyone buy iPhones? If you have this question in mind, you have landed on the right page.

With years of testing Android-based phones and iPhones side by side, we seem to have found some logical answers to these questions.

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5 Reasons Why People Buy iPhones

The ‘iPhone Logo’ Factor – Status Symbol

With years of experience dealing with Apple products, we found that people love to have the Apple logo at the back of their phones, especially in markets like India.

The math is straightforward! If you’re spending $1000 on a smartphone, you would probably want to have that iPhone logo behind your phone.

Many associate the logo as a statement itself, which explains why Apple products are so popular in the premium segment.

Apple’s consumer behavior is straightforward, and they tend to willingly buy new iPhones every year despite the price hike, as most of them don’t want to compromise on the ‘WOW’ factor.

That’s the power of a ‘half-eaten’ Apple you see!

Durable Design – High-Quality Materials

Apple may not win on the new industry trends such as screen-to-body ratio and foldable phones, but it does offer a sleek and simple design that still allures many.

Apple incorporates high-quality materials in its iPhones, which explains why their products are so expensive.

Apple’s Face ID feature is still the best, and the most secure unlock system on any phone. It can scan your face at any angle, and open it even in total darkness.

Although Apple follows the trend of sticking with a similar design for some time, their iPhones still grab attention with their unmatched ecosystem.

The latest iPhone 14 Pro and iPhone 14 Pro Max are the first iPhones without the notch with a useful dynamic island incorporated within the design.

iPhone App Integrations

With fewer models and screen sizes to work with, developers find it convenient to design apps for Apple devices.

For instance, the Instagram app requires working with only fewer screen sizes, which makes it easier to configure the app and its functionalities.

You may witness a better interface when using Instagram on an iPhone rather than a Samsung phone.

This feature makes it convenient for app developers to design the interface and provide a seamless experience.

iPhone Video recording capabilities

If you take into consideration many big-time gadget reviewers in the industry, many would agree that the video recording capabilities of an iPhone make it worlds-apart from other brands.

According to MKBHD, his dream smartphone has to have the video recording capabilities of an iPhone, a big statement from an expert that has been reviewing gadgets for decades.

Though it does not justify the high price-tag of an iPhone, many still prefer iPhones when it comes to video recording.

iPhones Resale Value – Best In The Business

Among different smartphones Apple iPhones still holds value even after 2 to 3 years. Why? Apple iPhones never go out of trend or lose value over the years.

Simply put, you can resale your old iPhone at a good price, which is not possible with any other brand in the industry.

But why do people buy used iPhones? Apple is the only company that promises years of software updates, which makes even a 4-year iPhone new (on the OS front) as the current one.

This unparalleled attention to every iPhone model by Apple ensures better experience to people who use ‘used’ iPhones.

Conclusion

While there are many options on the android side of the market, Apple rules the premium segment with their line of iPhones.

Many people would argue that Apple charges more for their products, which is ironically true, but with all those features that come exclusively with iPhones, make them a worthy consideration.